
There’s one substantial difference between Battle for Azeroth and the trajectory previous expansions have followed, however. Server populations tend to surge at the beginning of an expansion, only to fall back over time as more players retire or move into occasional check-ins.

I picked WoW back up for our review of Legion in 2016 and I’ve kept playing ever since when time has permitted. Based on my own experience running around in the game world, there are hundreds of thousands of people who’ve come back to the game to see the new storyline and plot but won’t stick around for all that long. With 3.4 million copies of BfA sold within a day, Blizzard could be on track to return to those numbers. Blizzard hasn’t released subscription figures for World of Warcraft since the Warlords of Draenor expansion sent players scuttling for the hills, but we do know that Tom Chilton inadvertently told the press that WoW’s player base had boomed in that expansion, back up to 10.1 million players. It’s comparatively rare for PC titles to have first-day sales that large, and it’s especially rare to see that kind of interest in a game that’s nearly old enough to drive. With Battle for Azeroth, that population skyrocketed again.īattle for Azeroth sold more than 3.4 million copies on its first day, according to VentureBeat. WoW has followed a similar trajectory but at a much higher steady state population. Because server costs aren’t that high and the marginal expense of an additional expansion pack can be relatively low, it’s not unusual for MMOs to quietly bump along, year after year with a small group of dedicated fans. Neither of these figures is too surprising if you know much about the MMO market.

World of Warcraft turns 14 years old this year and just launched its seventh major expansion.
